Dan Necklen from the Likeable Marketing Company came to visit Locus Research for the last Inspiration Session of the year. Dan is an entrepreneur, blog writer and social media specialist based in the Tauranga Region.
Read moreResearch is the primary risk management tool you have in product development. It is also the biggest driver of insight and breakthrough ideas. The challenge many people face is doing it in a way that retains creativity and objectivity. Balancing the technical and human centred approaches can be a challenge but the results are worth it.
Read moreWith all the hype on 3D printing in the media, you may think the next industrial revolution is already here. Noel Leeming would have you believe you can print everything you need at home, with a click of a mouse thanks to their latest offering of 3D Printers. 3D printing is constantly making inroads on how we test, iterate and manufacture.
Read moreI was a little upset when I first noticed the small accumulation of scone dough, butter and jam on my Audio Technica M50 headphones. There’s something about the plastering of varying food condiments on $250 headphones that doesn’t float my boat. It seems these headphones are particularly enticing to Beyoncé blasting wives and sticky fingered toddlers who cannot fully appreciate the value of such items. I did however, see an opportunity in this travesty; a plausible excuse for a new set of phones! I didn’t complain.
Read moreExport NZ and Bay of Connections recently hosted another E.A.T Breakfast. The E.A.T Breakfasts are initiated to connect local businesses while being fed at the same time. This time the event had "Business with Heart" as the main topic. Cheryl MacGregor from bay of connections described the event well by quoting Thomas John Watson (former CEO IBM): “To be successful, you have to have your heart in your business and your business in your heart.”
Read moreLast week I had the pleasure of attending the book launch of No8 Re-wired, a book chronicling 202 New Zealand innovations written by David Downs and Jon Bridges and published by Penguin Books. Located at the Ignition co-working space in Tauranga’s city centre, Downs presented an interesting and humorous take on the state of NZ’s innovation industry, providing his opinions on the good and bad, while showcasing several Kiwi innovations that even the Locus team were surprised to learn of.
Read moreThe YIA Innovation Forum returned in 2014 after a hugely inspiring event in 2013, and brought another six great people into the Bay of Plenty to talk about their journeys over their careers. They blur the lines between innovation, materials, sustainability, customer experience, healthcare, and the environment – just what we have been asking our students in this year’s YIA to think about.
Read moreOne year on from the inaugural Mobile Tech in Primary Industries Conference in Wellington, Jono and myself took the trip to Auckland to see how the big trends of mobile technology have developed since 2013. Over two days, we saw a wide range of case studies looking at how businesses in the farming, forestry, and horticulture sectors are harnessing the power of tech mobility to improve productivity and efficiency. Jono blogged themes emerging from the 2013 Mobile Tech Conference, here is how we saw the themes develop one year on.
Read moreWhat can you say after 12 years of creative roller derby, when the derby ends? Blythe you have been a huge part of us, helped shape us, challenge us, and have helped to build us.
We have shared the bumps, bruises, highlights, lowlights, many laughs, and rides along the way. Ok, so at times the ride has resembled a shoot-out at the OK corral, followed by some inevitably bad cowboy jokes and some bad German accents. The jokes provided welcome relief from the simply relentless development and progress we have made together in 12 years... Read more