Six Lenses The Locus Research blog about creatvity, design, product development and innovation.
Research and Development
/ December 1 2014
Research is the primary risk management tool you have in product development. It is also the biggest driver of insight and breakthrough ideas. The challenge many people face is doing it in a way that... Read more
/ May 15 2014
Sean has worked with Locus Research both as a client and a collaborator. We have always appreciated his crystalline advice and thinking from a business perspective. So we asked him to write about it... Read more
/ May 5 2014
Could the next generation CAD tool already be here? Autodesk’s latest addition to its modelling tool line up may just be the answer.
Fusion 360 is part of Autodesk’s 360 programme, a completely cloud... Read more
/ February 14 2014
People with young children will know the perils of ice cream in a cone. Oh so delicious, but oh so sticky and messy. Not any more thanks to young Harry Dobbs, the 2013 YIA Internship Award winner,... Read more
/ February 14 2014
We are working with Balex Marine, helping them develop their Hydraulic Powered Automatic Boat Loader that automates the launch and retrieval of your trailer boat. The Automatic Boat Loader ... Read more
/ November 7 2013
Like any activity within your business your product development and innovation activity should deliver on your strategy, goals, aspirations, and plans. To do this it is important that it is... Read more
/ August 15 2013
On the 8th August I had the privilege to participate in judging the Young Innovator Awards (YIA) and then speak at the YIA Innovation Forum on the 9th August in Tauranga. Well, what an event, an... Read more
/ June 25 2013
Last week Tim and I attended the MTANZ New Zealand Healthcare Congress in Auckland. The two-day event brings together representatives from clinical, research providers, health technologies, sellers,... Read more
/ April 23 2013
During a trip to the US Med Tech conference Advamed last October, Timothy Allan heard the US Food and Drug Administration (FDA) and Centre for Devices and Radiological Health (CRDH) discuss... Read more
/ March 21 2013
Being there with your customer was the message from both speakers at the last BOP Marketing Professionals event, Turning Consumer Insights into Real Bottom Line Sales, held at the Tauranga Chamber of... Read more
