Six Lenses The Locus Research blog about creatvity, design, product development and innovation.
October 2013
/ October 25 2013
What do marketing yoghurt, biscuits, the internet, and mobile phones have in common? The answer is Kevin Bowler. Kevin has had an extensive career marketing and managing some of the world's largest consumer brands. He now has the biggest marketing budget in the country, leading the brand building of New Zealand in offshore markets, as CEO of Tourism New Zealand (TNZ). Read more
