Frameworks

Locus Research is a vertically integrated design company that works across product and service, brand and communication, sustainability, business and commercial.

Our approach to design has evolved from a desire to collaborate with companies delivering better design and development programmes, effectively integrating design and business. This provides: greater consistency; eliminates time consuming administration dealing with different parties; and lowers the overall cost of delivery.

These services can be delivered collectively or individually depending on your requirements.

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View our Frameworks

Our services are structured into ‘frameworks’ which provide you a transparent overview about how we structure our projects.

Product & Service

Pioneer
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'Pioneer' & 'Navigator' provide a tried and tested framework for research and development. Balancing innovation & risk through the creation of clear project vision, scope and then accurate execution. This framework has proven effective on large complex projects involving science, through to smaller product developments.

Brand & Graphic

Discover
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‘Discover’ is a simple structure built to ensure the creation of a robust & durable brand and assets. It is flexible enough to be applied to a new brand, brand system or a brand redevelopment. This framework covers the foundation (research), identity(development) and experience (implementation)

Sustainability & Life Cycle Thinking

Horizon
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'Horizon' encourages a practical approach to the life cycle of your products and services. It recognises the challenges you face in creating a sustainable enterprise by applying life cycle thinking, management, tools and approaches in a structured and integrated manner.

Business & Commercialisation

Realise
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'Realise' enables new products and ideas to be translated into commercial successes. Commercialisation at both an early and late stage often requires advanced communication to directors, shareholders and potential investors that involves financial, marketing, technical, intellectual property and other related information.