Six Lenses The Locus Research blog about creatvity, design, product development and innovation.

Reviews

Our Tree Rings
/ November 16 2012
The year 2012 marks ten years since Locus Research was formed. We have enjoyed a diverse range of projects and learned a lot from the challenges, successes, and failures over the decade, whilst... Read more
/ November 12 2012
New Zealand wool is regarded as the whitest wool grown anywhere in the world. Its soft, almost cloud like. Well today New Zealand Wool came to the Cloud in Auckland on the waterfront for the Shear... Read more
Michael Ahie
/ August 16 2012
We were fortunate enough to both help in creating, and attending the recent Kiwinet Investor Engagement workshop which Chairman of Plant and Food, Michael Ahie presented at. Michael presented as a... Read more
Mark Pennington
/ August 1 2012
About 80 keen local business people from around the Bay of Plenty braved an early morning start on Friday 27 July to hear Mark Pennington talk about the importance of design and innovation in... Read more
If you build it, they will come.
/ July 6 2012
Yesterday I attended a workshop run by Rob Adams on Market validation which was about how to go about validating market opportunities for new products and services. Rob is strategic consultant and... Read more
The Jobster.
/ November 16 2011
The Book: Steve Jobs – By Walter Isaacson. Isaacson is an acclaimed biographer (Einstein, Franklin etc) and was able to get unfettered access to Jobs and close associates without editorial... Read more
/ September 9 2011
The Church’s offspring inspired by hosting the past annual Semi-Permanent line-ups, had more multi-disciplinary examples than ever before with speakers from around the globe highlighting all the new... Read more
/ July 3 2011
While in NYC I went to check out the Patagonia store (we don’t have any in NZ (although you can purchase Patagonia product from Bivouac). Read more
Wall Street
/ July 2 2011
History has it that the Dutch East Indian Trading Company pulled into the New York area to trade with local Indians around in 1609 following Henry Hudson's search for a Northwest Passage. From the... Read more
MoMa
/ July 1 2011
After three great flights I arrived into sunny New York City for my first visit.  Thaegenda for Day 1: Mid & Upper Manhattan > the galleries and museums including The ... Read more