Louis Vuitton Pacific Series

Adding a bit of variety to the mix, the VIP lounge fit out for the Louis Vuitton Pacific Series (LVPS) provided the team at Locus with a different avenue for their creative skills. The LVPS, held in February of 2009, brought the world's best sailors to our doorstep and with them, the opportunity to showcase a range of NZ design, in particular the aptly themed products from Coast New Zealand.

In November 2008, Coast New Zealand founder Alex Webster informed the team at Locus of his intention to put forward a VIP lounge proposal for the new sailing challenge. The brief for the project required the creation of two interior spaces for the world renowned sponsors, one to function as an exclusive VIP lounge and the other a relaxation area for the sailors and their families to use during the series.

The team at Locus worked with Alex to create a compelling design proposal that excited the LV team. The concept sought to create a coastal environment that aligned with the 'Simple Elegance' that embodies the Louis Vuitton brand and necessitated the early production of Coast's revamped Cayo collection which was installed as the centrepiece in both lounges during the series. An additional area was also proposed to form an outdoor deck or patio on the waterfront to make the most of the summer weather and to allow the sailors to interact with the many spectators who were to visit the viaduct during the series.

The success of both lounges was apparent in their frequent use throughout the series by both guests of Louis Vuitton and the sailors themselves, with positive responses garnered from many different sources.